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Brand Rollout

Client press

Why PriorAuthNow is Changing Their Name (and the Landscape of Healthcare)

PriorAuthNow was launched to accelerate the prior authorization process and make healthcare more efficient. And it’ working—for providers, payers, and most importantly, patients. The deeper they swam, the more they realized something. Making prior authorizations faster is important, yes. But what’s most urgently needed—the rightful linchpin in this process—is intelligent collaboration. Meet Rhyme.

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The “Why” Behind Real Thread's New Look

After 15 years in business, Real Thread recognized—time and time again—that what they’ve always known really is true: quality matters. How it’s made matters. They'd been helping other brands tell their story for so long, that they started to notice that they’d lost sight of how to tell their own story well.

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Building a Brand That Is Uniquely Atomic Robot

Atomic Robot has stood for custom-crafted digital solutions that engage and delight consumers since day one. And that’s never going to change. As they approached their 10th anniversary, they realized it was time for the brand to reflect their mission and purpose. They collaborated with Focus Lab to create a brand that represents Atomic Robot through and through.

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Zello Celebrates 10 Years With a New Look

10 years of Zello. 3,650 days of supporting the frontline. 87,600 hours championing the power of the human voice. 5,256,000 minutes of neighbors helping neighbors. 315,569,260 life-saving seconds. 10 years can be measured in numerous ways, but only one really matters—how much they’ve helped the world get stuff done.

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Introducing Kion

Cloudtamer.io is now Kion. What happens after you’ve achieved a well-governed and well-managed cloud? This is what we call cloud enablement.

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Fullstack Academy’s New Brand Looks to the Future

This week Fullstack Academy unveiled a refreshed brand along with a new website that will help them reach the next generation of Fullstack students and partners. “Our new brand represents both where we are and where we’re headed,” Tausz says, “while also paying homage to the beginnings of Fullstack Academy — and the journey that brought us here.”

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Salesloft Reveals Rebrand

The future of sales looks different. Salesloft is leading their customers to the next level of success with a look that celebrates their story.

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Keymaster Games Gets a Brand New Look

We took time to dive deep into our brand and what it means to be Keymaster. These are the treasures we found on our journey and are excited to share with you.

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Deputy’s Brand — A New Era of Thriving Workplaces

Our brand not only reflects the fun team working behind the scenes on our tools, but it represents anyone who uses Deputy. Our logo, the Deputy Spark, shows that when you bring together three core elements — business owners, managers and teams — you get a spark.

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Today, dashdash becomes Rows!

Rebranding is an opportunity to communicate in a more meaningful way. We’re here to tell you what this new brand — Rows — means to us.

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