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Today, Popl unveils its reimagined identity, showcasing a bold new logo, a dynamic color palette and a modern design aesthetic — a clear reflection of growth and evolution from a B2C-focused platform that once started as a viral social media product to a powerful B2B solution for companies.
View full articleOne of our core values is constant innovation, driving us to adapt and improve continuously. To better reflect our growth, mission, and unique position in the industry, it's time for our brand to evolve.
View full articleThe new brand reflects their mission to empower their clients and their customers. They want to empower every business to be the best version of themselves for their customers, and for every customer to have the conversations they want, when and how they want them.
View full articleDive into what makes this brand truly epic, from messaging to the logo to their most recognizable team member, Smiley.
View full articleFour Kitchens has made a lot of exciting changes in the past couple of years, merging with Advomatic, and acquiring Manatí. It was time to create a new Four Kitchens. One that better reflects their skills and expertise. The new brand is built on a single core idea: Doing good in good company.
View full articleVery announced a rebrand to lead them into the future of how Very partners with clients. Their goal: Build a brand that emphasizes their commitment to creating high-value solutions through a collaborative and user-centered process.
View full articlePriorAuthNow was launched to accelerate the prior authorization process and make healthcare more efficient. And it’ working—for providers, payers, and most importantly, patients. The deeper they swam, the more they realized something. Making prior authorizations faster is important, yes. But what’s most urgently needed—the rightful linchpin in this process—is intelligent collaboration. Meet Rhyme.
View full articleAfter 15 years in business, Real Thread recognized—time and time again—that what they’ve always known really is true: quality matters. How it’s made matters. They'd been helping other brands tell their story for so long, that they started to notice that they’d lost sight of how to tell their own story well.
View full articleAtomic Robot has stood for custom-crafted digital solutions that engage and delight consumers since day one. And that’s never going to change. As they approached their 10th anniversary, they realized it was time for the brand to reflect their mission and purpose. They collaborated with Focus Lab to create a brand that represents Atomic Robot through and through.
View full article10 years of Zello. 3,650 days of supporting the frontline. 87,600 hours championing the power of the human voice. 5,256,000 minutes of neighbors helping neighbors. 315,569,260 life-saving seconds. 10 years can be measured in numerous ways, but only one really matters—how much they’ve helped the world get stuff done.
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