Blog
Brand Strategy
When Customer Input Is Valuable to Your Rebrand (and When It Isn’t)
6 min read
•
7/23/25
Brand Strategy
Top Five Most Common Brand Challenges
by The Focus Lab Team
6 min read
•
7/2/25
Visual Identity
Brand Refresh vs. Rebrand: What's The Difference?
by
Liz Joly
9 min read
•
7/3/25
Web Design
Website Redesigns vs. Refreshes
2 min read
•
10/23/24
Web Design
“I Need a New Website”
3 min read
•
12/2/24
Brand Strategy
The College Football Playbook for B2B Brands
9 min read
•
1/29/25
Brand Strategy
Pickleball's "Grandma Jack’s" Branding Lesson for Tech
10 min read
•
6/12/24
Mergers & Acquisitions
The Brand Way to M&A: Part Three — Go to Market Better than Before
by Haley Bridges, Wade Livingston, and Will Straughn
8 min read
•
1/13/25
Processes
Cooking With Sauce
by
Bill Kenney
7 min read
•
1/13/25
Leadership
A Cleaner Creative Future
by
Natalie Kent
2 min read
•
4/22/24
Culture
The Brand Way to M&A: Part Two — Galvanize the Culture
by Haley Bridges, Wade Livingston, and Will Straughn
7 min read
•
5/8/24
News and Updates
8 B2B Rebrands That Got It Right
12 min read
•
3/22/24
Processes
The Gift of Good Feedback
by
Amy Nance
6 min read
•
2/27/24