10 Minutes On Brand
Brand Influence On Internal Culture
by Will Straughn
This week on 10 Minutes On Brand, Will Straughn is joined by his business partner and Chief Creative Officer at Focus Lab, Bill Kenney, to discuss how brand influences internal company culture. The ground rules for 10 Minutes On Brand are simple: we'll discuss one specific subject related to branding but only have 10 minutes to dive deep. This episode's discussion around how branding influences internal company culture will dive into questions like: Does brand impact employee engagement? Can a company's brand influence recruiting and employee retention? How does a robust internal brand culture influence growth?